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Local SEO Highlights, Search and the Purchase Journey, Rich Answers and more

Ranking Your Local Business in 2017

Don’t focus exclusively on a shrinking 3-pack, focus on the other local SEO factors that bring more customers. [Moz]

Search Across the Modern Consumer Decision Journey

Follow query paths to find all the points in the purchase journey consumers use search. [Search Engine Land]

Top Local SEO Blogs of 2016

You get the highlights here — Moz, Search Engine Land and Blumenthals. [BrightLocal]

Local Ranking Factors for SEO

The #1 WordPress SEO plug-in breaks down relevance, distance and prominence. [Yoast]

Why You Need Rich Snippets

Tips to the very top position of them all in search and boosting your click-through rates. [Search Engine Journal]

Google Answers, Knowledge Cards & Live Results in 50% of Search Results

SERP tracker RankRanger reports Google’s new search results, powered by featured snippets, now are included in more than half of search results (see above). [SEO Roundtable]

Awesome Link Building Campaigns to Mimic in 2017

Know your audience, use social media, tap testimonials and get organized. [Business2Community]

How Hard Is It to Mess Up a Google My Business Page in 2017

It still happens, but way too many businesses still miss the obvious. [Local Visibility System]

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