Google Insights Testing Returning Customers

Spotted in Google My Business Insights is a new graphic showing visitors who return more than once to your GMB pages. [Search Engine Journal]

Juiciest Comments from the 2017 Local Search Survey

From ongoing SEO work and the value of citations to fighting spam and beating the big boys. [Local Visibility System]

Citations, Reviews and Schema. [Search Engine People]

Get the basic perfectly correct and make your local content plan. [Content Marketing Institute]

A great overview of a content strategy that covers fundamentals to build geo-authority. [Moz]

Sorry SinglePlatform, but now the GMB owner sets the menu link (and it can’t be a PDF, yet). [Blumenthals]

With updates and search trends a moving target, make your SEO plan a living document. [Search Engine Land]

They consume a lot of media (including more print as they get older) and 28% take digital diets. [Hubspot]

Yep, some folks are still new to this. A good recap that you should already know blindfolded.