A Medical Case Study – The Review Makeover You’ve embraced reviews, you’re taking the steps to ask for them and you know how to handle negative reviews. That’s a lot…
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So you’ve decided to embrace online reviews. You’ve come to the same conclusion as most business owners in 2016: Love them or loath them, online reviews are the new word-of-mouth,…
Last week, we answered the question, “Are online reviews important?” With overwhelming statistics from numerous studies and, most important, proof of increased sales, we showed how online reviews from…
Part 1 of 3: Why Online Business Reviews Are So Important We get this question a lot: Do online reviews matter? Consider this game-changer: 88% of consumers said they trust…
On August 6 Google shook the foundations of local search when it reduced the “Local Pack” listing of businesses showing up at the top of local searches for a product…
Let’s start at the beginning. In 2005 (yes, way back then), the Wall Street Journal reported on research by personal care product giant Proctor & Gamble that identified three key points…
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https://youtu.be/LCzri4tXuF0 Understanding your Google My Business Insights What is the #1 source of phone calls to your business? And no, we’re not talking about Google calling you. That NEVER happens…
Log-in or Lose It By now hopefully you know that your Google My Business (aka Google+ page for their business) likely drives more phone calls to your business than any…
Since 2008, The Reader team has has proudly helped business owners get more customers and generate more sales through efficient, targeted and results-based online strategies. We now work with over…