Demographic Trends of the Fastest Growing Consumer Segment All it takes is a glance at a history book to understand why National Hispanic Heritage Month is observed September 15 through…
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Unconfirmed Google Core Search Update Widespread changes in search results on Sep. 2 suggested a change that impacts organic search results and the Local Stack that seems to be based…
Google My Business Insights Update A little gained (Discovery), a key piece muddled (website clicks and photo views) Last week we talked about how Google unveiled changes last month to…
And the 3 Most Important Things to Do if You’re Not GMB-ing Google unveiled new features and some improvements to Google My Business on Aug. 9 that give you more…
4 Free Digital Marketing Opportunities Most Are Missing From commenting on blogs to press releases (old school, right?) and Google+ to real local back-links (works better the more old school…
If you need additional ammunition as you think about beefing up your local Search Engine Optimization (SEO) and other digital efforts, look no further than recent changes with Google….
Beyond Keywords: User Intent, Query Types and Personas Google has been big on Micro-Moments in the past year, driven by the explosion in mobile search, adding a whole new dimension to…
If you asked digital marketing pros for a comprehensive definition of their work you’d probably get 10 different answers. So it’s no surprise that many business owners may struggle to…
“You know the old adage out of sight, out of mind?”asks George Leith. “If you think that’s true about your ex-spouse, consider it amplified ten times in regards to your…
6 Ways Local Business Can Get In on Pokemon Go Lures can attract foot traffic, but know nearby Pokemon Gyms and PokeStops [StreetFighterMag]. Intertwine has some great examples specific to…