Posted by John Heaston on April 21, 2014 Strategy born in Back Story: http://contentmarketinginstitute.com/2015/10/brand-backstory-content-strategy Just found some reading that fits with what we’re doing now: https://moz.com/blog/content-campaign-planning http://neilpatel.com/2015/03/24/content-creation-how-to-create-better-content-for-your-customers/ http://contentmarketinginstitute.com/2015/09/create-compelling-content-2 http://www.copyblogger.com/winning-content-strategy/ http://www.copyblogger.com/blogger-research/ http://contentmarketinginstitute.com/2015/02/business-results-content-marketing-strategy…
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Originally pPosted by John Heaston on April 21, 2014 http://contentmarketinginstitute.com/2016/01/create-script-videos http://www.ducttapemarketing.com/blog/2014/04/18/video-customer-lifecycle/ FINAL-SMB-Survey-Infographic_3.13.14.png
Originally posted by John Heaston on April 25, 2014 https://www.themuse.com/advice/the-social-media-strategy-you-should-be-using
Originally posted by John Heaston on August 10, 2014 So you’re a writer aiming to become a content marketer: http://www.copyblogger.com/content-marketer/ Start: How to Build An Audience that Builds Your Business,…
Originally posted by John Heaston on October 16, 2014 http://contentmarketinginstitute.com/2014/10/get-more-content-value-from-linkedin/
Originally posted by John Heaston on October 16, 2014 http://contentmarketinginstitute.com/2014/10/content-marketing-roi-tip-sheet/ http://www.copyblogger.com/measure-content-marketing/ http://contentmarketinginstitute.com/2015/06/measure-content-marketing-roi # ROI-Ebook_2.pdf Label… NewsCred_Guide_To_Content_Marketing_ROI.pdf Label… Content-Marketing-Performance-Altimeter-Group.pdf Label… View all of these files at once • Download all of…
Posted by John Heaston on November 10, 2014 See attached screenshots # 2014-11-06_1323.png Label… 2014-11-06_1322.png Label…
Originally posted by John Heaston on Nov 26, 2014 http://contentmarketinginstitute.com/2015/11/content-seo-friendly http://contentmarketinginstitute.com/2014/11/seo-checklist-15-steps-optimize-content-marketing-plan http://contentmarketinginstitute.com/2015/04/seo-content-tools-tips http://contentmarketinginstitute.com/2015/04/google-judges-quality https://moz.com/blog/ranking-factors-expert-survey-2015
Originally posted by John Heaston on November 28, 2014 http://contentmarketinginstitute.com/2014/11/cornucopia-of-content-marketing-inspiration/ http://www.zenman.com/blog/7-tips-writing-page-without-sounding-narcissistic/ http://www.copyblogger.com/guest-post-landing-pages/ – nailing the landing page http://blog.hubspot.com/marketing/content-social-media-popularity – content and social media Best Experts: http://niftymarketing.com/local-seos-to-follow-on-google-plus/ http://www.smallbusinessonlinecoach.com/blog/social/the-ultimate-list-of-local-seoers
Posted by John Heaston on January 23, 2015 http://contentmarketinginstitute.com/2015/01/tools-help-keyword-research/ http://moz.com/blog/keyword-research-in-90-minutes