The End of the Local Stack?

Early reports the Local Stack is going all paid through the lead program Google’s testing for San Francisco plumbers in Adwords Express. [Jim Frolling, Local Search Forum]

Four Future Pillars of SEO

Artificial intelligence, speed, the Knowledge Graph and real-time penalties. [SearchEngineLand]

SEO Evolves

It’s just not keyword research, it’s entity research, i.e. the relationship between keywords. [SearchEngineLand]

How To Dominate Local SEO

It’s getting more complex as the basics become more important. [SearchEngineLand]

“Google Guaranteed” in Home Services Local Stack

The test with plumbers and locksmiths in San Francisco going through advanced verification is coming to San Diego and evolving. [Blumenthal]